Industry
Hospitality
YEAR
2023
Case Study
The Mayfair Townhouse, London
A multi-area hotel project requiring the production and bespoke framing of over 800 artworks across guest rooms, bathrooms, corridors, and public spaces. Delivered over three months in close collaboration with the appointed art consultant, with material quality and consistency at the heart of every decision.
Project Overview
Location: Mayfair, London
Client: Hospitality
Scope: Print production and bespoke framing
Scale: 800+ artworks across all areas of the hotel
Duration: 3 months
The Brief
Cohesive artwork scheme spanning all areas of the hotel
Consistent reproduction quality across multiple formats and environments
Framing specification aligned precisely with the interior design language
Balance between repeatable production and refined, high-end finish
Particular emphasis on frame detailing and material quality throughout
Our Approach
Worked closely with the art consultant to define production and framing specifications from the outset
Artwork files colour-managed for consistency across guest rooms, bathrooms, corridors, and public spaces
Custom stain mixes developed to match the exact tone and warmth of the surrounding furniture
Structured production workflow implemented to manage volume without compromising finish or detail
Production
Archival reproduction prints produced for tonal accuracy and long-term longevity
Bespoke frame moulding developed and manufactured at our facility in Portugal
Custom gold leaf finish created to match the exact tone and surface quality specified by the design team
All frames produced to consistent proportion, finish, and durability across every area of the hotel
Delivery & Outcome
Works delivered in phases, aligned with installation schedules across multiple areas
All artworks supplied prepared and installation-ready throughout
Over 800 artworks delivered to specification, achieving a consistent visual language across the entire hotel
Large-scale production combined with bespoke framing detail, completed on time and without compromise
Eight hundred works. One visual language. Crafted to the last detail.












